Aditya Institute of Management Studies
- Theme – induction on Digital Marketing Certification Program*
Key Highlights
Training on * Digital Marketing* was organised by the Institution’s Innovation Council & IQAC of AIMS for UG Commerce & Management students. The session provided insights on promotion of Business through Digital Marketing by the Resource Person.
Resource Person Mr. Vijay, a seasoned Social media marketer is working as a freelance Digital Marketer & Trainer at NICT, Bengaluru.
Insights shared by the Resource Person
Highlighted the relevance of concepts of Types of Digital Marketing, Elements of Lead – Gen Landing Page, Google Adwords, local SEO, Social media Marketing through FB, Twitter & 7 step process for Social media success.
Takeaways from the Session
*The session set the ground for further Training on learning & hands on experience through practical sessions to focus on content Marketing, FB, Twitter Marketing for Business etc.,
The event concluded with an interactive Question & Answers session.




